April 23, 2026
Nairobi, Kenya

digital

Business Digital Technology

The A to Z of starting a digital marketing agency

Starting a digital marketing agency can be an exciting and rewarding venture. With the rapid growth of the online marketplace, the demand for digital marketing services is increasing day by day. However, before diving into this competitive industry, it is essential to consider several aspects to set yourself up for success. In this article, we

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Digital

Why TWITTER is the best platform to market a cryptocurrency or blockchain business  

Twitter is considered an effective platform for marketing a cryptocurrency or blockchain business for several reasons: 1. Large User Base: With over 330 million monthly active users, Twitter provides access to a vast audience, including potential investors, enthusiasts, and influencers in the cryptocurrency and blockchain industry. 2. Real-Time Updates: Twitter is known for its instant

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Digital

Why Influencer Marketing is the best for of digital marketing

Marketing has evolved with the growth of social media, and influencer marketing has become one of the most effective ways to boost your digital marketing strategy. Consumers are bombarded with ads and messages every day, and it can be difficult to stand out in this crowded space. That’s where influencers come in. By partnering with

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Business Digital

Mastering B2B Marketing: Tips and Strategies for Success in B2B Marketing

B2B marketing is an essential component of any successful business strategy. Unlike B2C marketing, where companies target individual consumers, B2B marketing focuses on building relationships between businesses. The key to successful B2B marketing is to understand your target audience, their needs, and how your products or services can help them achieve their goals. In this

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Digital

How to Create Killer Content like a Pro

Content is King. But creating great content can be tough. It takes time, effort, and a lot of creativity. But that’s not to say it can’t be done. I’m going to teach you how to generate killer content, effortlessly. From finding your voice to writing for the web. 1. Discover your content style Before you

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Business

Social Media accounts will soon be a must have for any company opening local offices.

With the current growth rate of the digital economy, social media platforms will be a mandatory for any one or any company willing to open a physical office for business in any country depending on that country’s government regulations. Taking by example, online platforms like Twitter, Facebook, and Tiktok will be required to register and

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Business Trending News

Kenya Unveils a Submarine Internet Cable to boost Internet speed and the Digital Economy.

Kenya’s Minister for ICT, Joe Mucheru has projected a lower cost of internet in the country, following the landing of the new Pakistan and East African Connecting Europe (PEACE) submarine Cable in Mombasa yesterday. He said the new cable will bring faster and stable internet connectivity linking France to Pakistan via the Europe-Asia route and

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